Tibi is an American fashion brand that was founded in 1997 by the fashion designer Amy Smilovic. The label started as a contemporary womenswear line, and has since expanded to include shoes and accessories. Tibi’s designs are known for their modern minimalism and effortless elegance. The brand’s garments are often characterized by clean lines and simple, classic shapes, with unexpected details such as bold patterns or unique materials. Tibi designs are favored by many fashion-forward women for their versatility, comfort, and modern sensibility. The brand is also committed to sustainability, having launched several environmentally-conscious initiatives and sourcing practices.