Byredo is a Swedish fragrance and luxury goods brand founded in Stockholm in 2006 by Ben Gorham. The brand offers fragrances, candles, and leather goods such as handbags, wallets, and accessories. Byredo is known for its coveted and sophisticated fragrances, which are made using high-quality ingredients and often inspired by natural elements. Each Byredo scent tells a story, and the brand’s unique, complex fragrances have gained a cult following in the fashion world.
Byredo fragrances are characterised by their minimalist, Scandinavian aesthetic, and simple, clean lines, making it one of the notable brands of the new wave of high-end fragrance lines launched in the last decades. Byredo also offers a unique approach to fragrances, with the ability to mix and match scents to create a personalized scent. The brand has become a favorite of celebrities, fashion editors, and individuals who appreciate luxurious, high-quality fragrance products that transcend traditional categories.