A.P.C. (Atelier de Production et de Création) is a French fashion brand founded in 1987 by designer Jean Touitou. The brand is known for its minimalist and timeless designs, high-quality materials, and attention to detail. A.P.C. offers a range of men’s and women’s clothing, including jeans, jackets, and dresses, as well as accessories such as bags and shoes. The brand’s aesthetic is often described as understated and sophisticated, and its pieces are designed to be versatile and long-lasting. A.P.C. has gained a loyal following over the years and is considered a staple of Parisian fashion.